Bloom Color
How it worksPricingLog in

Legal

Privacy Policy

Last updated July 21, 2026

This Privacy Policy explains how Bloom Color collects, uses, stores, and shares personal information.

1. Information we collect

Account information

When you create or access an account, we may collect:

  • your email address;
  • an account identifier;
  • information received from a supported login provider.

When you use Google sign-in, Google may provide information according to the permissions shown during login.

Photos and guides

We collect and store:

  • photos you upload;
  • information contained in your photos;
  • prompts and processing instructions created from your request;
  • generated guides;
  • generated or edited images;
  • before-and-after results.

Purchase information

When you make a purchase, we may receive limited information from our payment processor, such as:

  • payment status;
  • amount;
  • currency;
  • purchase date;
  • transaction identifier;
  • limited payment-method details, such as card type and last digits.

Bloom Color does not receive or store your complete payment-card number.

Technical information

When you use the website, Bloom Color and its service providers may automatically receive basic technical information, including:

  • IP address;
  • browser and device type;
  • operating system;
  • pages or features used;
  • date and time of requests;
  • security and server logs;
  • cookies or similar storage needed for login and security.

2. How we use information

We use personal information to:

  • create and maintain your account;
  • authenticate you;
  • process your photo;
  • generate your beauty guide;
  • display your uploaded photo and generated results in My Guides;
  • process and confirm purchases;
  • send login codes and service-related messages;
  • provide customer support;
  • detect fraud, abuse, and security incidents;
  • maintain and improve the reliability of Bloom Color;
  • comply with legal obligations;
  • enforce our Terms of Service.

Where applicable, we process information because it is necessary to provide the service you requested, because we have a legitimate interest in operating and securing Bloom Color, because we must comply with the law, or because you have given consent.

3. How we process photos

Your photo is used to create personalized beauty recommendations and generated results.

To provide this functionality, your photo and related instructions may be transmitted to third-party AI service providers acting on our behalf.

Bloom Color does not use your photo for:

  • identity verification;
  • facial recognition;
  • identifying who you are;
  • advertising profiling;
  • training Bloom Color’s own AI models.

Your photo is stored on Bloom Color’s systems so it can be displayed with your generated results in the My Guides section.

Authorized access to photos may occur when reasonably necessary for technical support, security, fraud investigation, or troubleshooting.

4. AI-generated processing

Bloom Color uses automated artificial-intelligence systems to analyze visual characteristics and create recommendations and images.

This processing does not make decisions that have legal or similarly significant effects on you.

AI providers may temporarily process or retain information as necessary to generate results, maintain security, investigate abuse, and operate their services.

5. Payments

Payments are processed by Stripe or another payment processor shown at checkout.

The payment processor handles your complete payment details under its own privacy policy. Bloom Color receives only the information needed to confirm and manage the transaction.

6. How we share information

We may share information with service providers that help us operate Bloom Color, including providers of:

  • website hosting and file storage;
  • databases;
  • AI processing and image generation;
  • account authentication;
  • transactional email;
  • payment processing;
  • website security and fraud prevention;
  • technical support and error monitoring.

These providers may process information only as needed to perform their services, comply with legal requirements, or protect their systems.

We may also disclose information:

  • when required by law or legal process;
  • to protect Bloom Color, our users, or others;
  • to investigate fraud, security issues, or violations;
  • as part of a business sale, reorganization, or transfer, subject to appropriate protections.

Bloom Color does not sell your personal information.

Bloom Color does not share your personal information with advertisers for behavioral advertising.

7. Marketing

We may send emails necessary to operate the service, including:

  • login codes;
  • purchase confirmations;
  • guide-status notifications;
  • security notices;
  • support messages;
  • important service updates.

Marketing emails and promotional newsletters will be sent only where you have separately opted in or where otherwise permitted by law.

You may unsubscribe from marketing messages at any time. You may still receive essential account and service emails.

8. Cookies

Bloom Color may use cookies and similar technologies that are necessary to:

  • keep you signed in;
  • protect accounts;
  • prevent fraud;
  • remember basic preferences;
  • complete payments.

If Bloom Color introduces non-essential analytics or advertising cookies, we will update this Policy and request consent where required.

Blocking necessary cookies may prevent parts of Bloom Color from working correctly.

9. Data retention

We retain account information for as long as your account remains active or as reasonably necessary to provide Bloom Color.

Uploaded photos and generated guides are retained so you can access them through My Guides.

You may request deletion of your account, photos, or guides by emailing support@bloomcolor.app.

After a verified deletion request, we will remove the relevant information from active systems within a reasonable period, except where retention is necessary to:

  • comply with legal or tax obligations;
  • maintain transaction records;
  • prevent fraud or abuse;
  • resolve disputes;
  • enforce our agreements.

Some service providers may retain limited information for their own security, legal, and abuse-prevention periods.

10. International processing

Bloom Color is operated from the United Arab Emirates and uses service providers that may process information in other countries.

This means your information may be transferred to and processed outside your country of residence.

Where required by applicable law, we will use appropriate contractual, organizational, or technical measures to protect international transfers.

11. Security

We use reasonable technical and organizational measures intended to protect personal information from unauthorized access, disclosure, alteration, or loss.

No online service can guarantee complete security. You are responsible for protecting access to your email account and devices.

12. Your privacy rights

Depending on where you live, you may have the right to:

  • ask what personal information we hold about you;
  • request a copy of your information;
  • correct inaccurate information;
  • request deletion;
  • restrict or object to certain processing;
  • withdraw consent;
  • request data portability;
  • object to direct marketing;
  • complain to an appropriate privacy or data-protection authority.

To submit a request, email support@bloomcolor.app.

We may ask you to verify ownership of your account before completing a request.

Some requests may be limited where we must retain information to comply with the law, prevent fraud, protect another person’s rights, or resolve a legal dispute.

13. Children

Bloom Color is intended only for people aged 18 or older.

You may not upload a photo of a minor.

If we learn that we have collected personal information from a person under 18, we may delete the information and terminate the relevant account.

14. Business transfers

If Bloom Color or its assets are sold, merged, reorganized, or transferred, personal information may be transferred as part of that transaction.

Any new operator will remain subject to this Privacy Policy or will provide notice of material changes.

15. Changes to this Policy

We may update this Privacy Policy when Bloom Color, our providers, or legal requirements change.

Material changes will be communicated through the website, your account, or email where appropriate.

The date at the top shows when this Policy was last updated.

16. Contact

support@bloomcolor.app

Bloom Color

Your personal beauty guide
to look and feel your best.

How it worksPricingTerms of ServicePrivacy Policy

© 2026 Bloom Color
All rights reserved.